CONSUMER PRODUCT DESIGN
It is estimated that over 80% of all product-related environmental impacts are determined during the design phase of a product. Reduce, reuse and recycle is certainly an important strategy for ensuring we slow down the consumption of the earth's finite resources. However, it is simply a 'less bad' solution to the traditional take, make and waste approach.
Here at The Imagination Factory, we believe that businesses who prioritise the vital role of strategic product design, material choice and recyclability at the initial stages of development, will have the leading edge, especially as increasing regulations such as carbon taxes, product passports and other directives come into force.
A selection of projects developing thoughtfully designed products in this area:
A team from Kenwood and the De’Longhi Group went on a journey towards greater sustainability in product development and manufacturing, by participating in a day-long Resource Conscious Design workshop led by The Imagination Factory.By the end of the workshop, the team had learned new methods and ways of thinking about a product's design:
- how to set and achieve new goals in terms of repairability and durability
- increase recycled contents
- lower embodied carbon
- improve energy efficiency