SwimAR - the world's first heads up display for swimmers
SwimAR is an augmented reality heads up display for swimmers that can be attached to a regular pair of goggles. It uses Sony SmartEyeglass technology to provide real-time performance data to the wearer in a display that appears to float in front of the eyes.
SwimAR is a patent pending design that we are developing in collaboration with the swimming community including Olympic medallist Leon Taylor, TeamGB triathletes and keen amateurs.
At a conservative estimate there are 3 million swimmers in the UK with 65,000 annually signing up to compete in triathlons.
With such a large market we are keen to talk to people who would be interested in becoming commercial partners on this product.
SwimAR is currently at a conceptual stage although the partnership with Sony means that the technology side is largely resolved. The Imagination Factory has the in-house skills to develop the design to a Minimum Viable Demonstrator that can be tested with users in the proper environment. Following that we can carry out design for manufacture so that a product that is ready for launch is achieved.
SwimAR is patent pending: GB1618513.4
We are seeking to engage with 3 types of people:
- people who would be interested in buying a product like SwimAR who could help us with feedback
- people who would be able to help with user trials when we have a Minimum Viable Demonstrator
- commercial partners who would be interested in discussing ways to help with development and routes to market