NEWS + RESOURCES

A peek through the factory door at
what drives and inspires us.

FEATURES /

Where does your plastic end up when it goes 'away'?

Bloomberg placed trackers in three plastic bags and dropped them in Tesco supermarket recycling bins around London.

How do we approach product design for our clients?

Last year, a few of the team were interviewed and asked what goes on behind the scenes at The Imagination Factory. Here's a few snippets from those conversations, bringing to life our approach to design and engineering for clients.

How do you spot good design?

In a world where there's a constant stream of new products, many of which we may not eed, our Creative Director, Tris, offers up his discerning eye, with an Industrial Designer's perspective

5 steps from idea to product

So, you've had an idea and decided 2022 is the year to do something about it. What do you do next? Please whatever you do, don't waste a penny on a patent or prototype. It sounds counter intuitive but hear us out.

CES 2022

As always, CES presents a dizzying array of new products from both established businesses to disruptive startups. Now the dust has settled on CES 2022 here's one industrial designer's reflection on what we saw and heard.

Smartglasses: where are they now?

Separate fact from fiction with Mark Hester's review of the smartglasses evolution from a design and engineering perspective.

The engineering behind eScent, a new FFP3 mask

Tim is our Engineering Director and brings insights from senior roles at Dyson and Herman Miller to our growing engineering team.

Why I'm no longer talking about sustainability

Everywhere you turn now there is talk of sustainability and sustainable design. How exactly do we do that then? And what can we call out as greenwashing?

Building a clay shoot in central London

Putting a motion capture tracking system, similar to that used in filmmaking into decommissioned shotguns.

Good design is like distilling a fine spirit

One thing in particular caught Mark's attention on a recent tour of a local Gin distillery - something that's an essential part of a good design process - making sure things are not too easy.

Donuts and Coffee

How can designers take a resource-conscious approach to their work? Mark unpacks the bigger picture of designing for the circular economy?

IMAGINE SERIES /

East meets West: A light hearted look at design

Join Tristram Keech, with special guest Clive Goodwin, former Creative Director at Samsung, where Clive was instrumental in promoting European sensibilities within an Asian culture. Book your tickets here.

Is net zero flight at high speed possible?

Discover the technology Richard Glassock and his team have developed to enable cleaner methods of air transport and see a reduction in carbon emissions, without losing the thrill of high speed air travel.

With Alex Wilson, Jet Suit pilot, at Gravity Industries

How I learnt to fly: the development journey from early prototype to the electric Jet Suit (eSuit) and the challenges faced along the way.

With Josie Gammell, actor and executive coach.

Find out how we developed the form and features on The VO1CE™ Pebble, to discreetly guide a person step-by-step through a proven mnemonic for effective communication.

With Mark Hester, co founder of The Imagination Factory

Why should businesses be a Force for Good? Mark shares the journey as a business, striving to be resource conscious and raise awareness of designing for a the circular economy.

RESOURCE CONSCIOUS DESIGN /

A circular economy

A few of the significant people and organisations that have shaped our thinking around the circular economy, working tirelessly to raise awareness of the need for change

100% recycled plastic

Fundwaste sensor: designed with 100% recycled plastic from the post consumer waste stream. Enables users to disrupt the current recycling and waste streams and earn from their waste.

Designing for recycling

GUIDELINES FOR DESIGNERS: If you design consumer products and want to know how to design for and from recycling please download and read this ebook

Crucial role product design plays in plastics recycling

Why is product design important for plastics recycling? Featuring experts on the subject, including Mark Hester, technology director and co-founder, The Imagination Factory

Circular Economy

Great summary of why we have cradle to cradle principles in mind with all of our projects.

A social experiment

Consumers are asked if they know what % of products on the market currently are made from recycled plastic? Ist it 1% or 90% of plastic is recycled?

HOW WE WORK /

A podcast and a few beers

Brad interviews Mark, Tris and Tim talk sustainability, B Corp and Factory Friday.

Human-Centred Design

HCD - it's origins and why it's integral to de-risking the design thinking process

We are a certified BCorp

OCT 2020: The Imagination Factory takes a resource-conscious and human-centred approach to design. So it's no surprise that B Corp certification was in our sights. Find out what all the fuss is about here.

Does your idea have commercial potential?

Work through these 5 steps to find out.

Why we love to hate innovation

Innovation is one of those divisive buzz-words that you either love, hate or love to hate. What if anyone from retailers to teachers to small business owners could learn the skills to innovate effectively on a daily basis?

What is OPEN design?

We do our best work in collaboration with clients and specialists, rather than in isolation. Here we demonstrate how that plays out in live projects.

Turn your idea into a product

Got an idea that you want to turn into a product? Wondering where to begin? We've created the Entrepreneur Design Hub for you!

Top 1% Global Innovators

Interview highlighting how The Imagination Factory's membership of the ten network benefits clients

A better way to innovate

How to reduce the risk of getting too far down the line without spotting a show stopping problem.

SWIMAR IN THE MEDIA /

Gamifying swimming

BBC technology reporter Chris Fox tested our prototype, alongisde recently launched FORM goggles. September 2019.

SwimAR - how we made it

Mark explains how they waterproofed a heads up display to see swim progress in real time underwater.

SwimAR pitch - Innovate 2016

Mark Hester, Imagination Factory shares the vision for our unique swim goggle attachment.

SpringWise profiles SwimAR

PLASMATRACK IN THE MEDIA /

ITV coverage of our railway project

How we are solving the problem of leaves on the line with a novel new solution.

End of line for leaf grief?

iNews October 23, 2020PlasmaTrack is a spin-off from design engineering firm The Imagination Factory which has worked closely with British Steel and the Government’s National Physical Laboratory...

BBC Click feature

VIDEO: One of our spin-off businesses, PlasmaTrack features on BBC Click - highlighting the breakthrough technology that has caught the attention of the rail industry.

Plasma White Paper

In our first published white paper, Julian details the science behind our latest rail cleaning technology.

Spotlight on how we use CAD

Our spin-out business PlasmaTrack Ltd features in this SolidWorks case study - a great example of how the software worked for this design and engineering start-up

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The Imagination Factory Ltd.
Power Road Studios
114 Power Road
Chiswick
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W4 5PY

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